Thursday, March 23, 2017

Myth vs. Reality: Dispelling Misconceptions about Kinesiology Tape


In the past, physiotherapy’s reliance on kinesiology tape elicited an unwarranted sense of skepticism from many individuals. In fact, it took several years for even Olympic-level athletes to adopt kinesio tape as a viable rehabilitation solution. In order to dispel common myths surrounding kinesio taping and to better inform our readers, we’ve decided to uncover some of the facts surrounding this misunderstood treatment and discover the truth about kinesiology tape.

Myth 1: Kinesio Tape is a Placebo
One common myth is that kinesiology tape only relieves pain because of the latent psychological impact of the “Placebo Effect.” This effect refers to a scientific study that illuminated the importance of mindset and belief on curing ailments. A control group was prescribed a daily dose of useless sugar pills, and the experimental group of participants was treated with actual medicine. In the end, the placebo pill successfully duped the control group into believing they were no longer experiencing illness. However, unlike the classic sugar pill used in this experiment—kinesiology tape offers actual health benefits.

Kinesio tape increases the speed at which injured muscle tissue heals by stabilizing shifting skin and preventing the formation of knots. An added benefit of healthy tissue is increased blood flow and range of motion. Both of these side effects help ailing athletes produce impressive performances on the field while injured. 

Myth 2: Reapplying Tape is Expensive
After their initial treatment, some patients mistakenly believe that an extra layer of kinesiology tape requires an expensive return visit to the physical therapist. Thankfully, one of the biggest benefits of kinesio tape is that self-application is possible and affordable. Strapping a knee, shoulder or arm is simple—all you need is KT tape and a mirror. During application, it’s important to keep tissue taut and the tape snuggly secured to your skin. Ideally, the outside of your tape should be completely smooth and have no noticeable bumps or ridges. With a little practice, you should quickly get into a rhythm and application should take no more than a few minutes.

Myth 3: Colour Can Impact Performance

While trends and fads are common in the athletic community, let’s get one thing clear—no one wears kinesiology tape as a fashion statement. Despite the wide variety of colors at patients’ disposal, the widespread adoption of this therapeutic treatment can be wholly attributed to its utility as a pain reliever.

Some kinesiology practitioners claim that tape colour can affect the reflection of light and absorption of heat—influencing the temperature of your muscle tissue. This myth can be easily debunked because the increase in heat associated with a darker tape colour would be too slight to alter the bodily functions that regulate homeostasis. In conclusion, when you’re choosing the colour of your tape, discount performance and try matching with your team colours instead.

Myth 4: Scientists Have Debunked Kinesiology
While many in the scientific community have discounted kinesiology tape’s effectiveness, there are plenty of researchers in academia that honor its merits. For instance, several articles from BMJ (British Medical Journal) like this case report and this study on osteoarthritis suggest that evidence is on kinesiology’s side.

When conducting your own research, it will become immediately apparent that the virtues of this treatment method are still in contention. Much of the evidence to support kinesio taping is experiential. For years, physical therapy practitioners have healed the tissue ailments of countless patients, and this proven track record of success makes trying kinesiology worth a shot.

To try taping for yourself, be sure to check out our collection of Ares Kinesio Tape

Wednesday, March 15, 2017

Product Spotlight: Ares Kinesio Tape


For most of us, injuries – big or small – are inevitable from time to time. Unfortunately, most of us aren’t necessarily able to sit back and put our feet up for ample rest and recuperation. Jobs, kids and various other responsibilities require us to keep moving. That’s why we’re offering some insights on a solution to many of these aches and pains: Ares Kinesio Tape. Whether you’re a casual gym-goer or a more serious athlete, kinesio tape can provide relief for muscle soreness and pain, and help speed up your recovery so you can get back to everything else you’ve got going on.

How Kinesio Tape Works 

Traditional tapes use compression to keep an injured muscle tight, restricting movement and preventing further injury. Kinesio tape is unique in that it allows full range of movement by opening the muscle, as opposed to constraining it. The theory behind this is that the tape moves the skin and connective tissue away from the injured area, allowing lymphatic fluid to flow freely and heal the inflamed tissue. This facilitates the body healing itself naturally.

A Few Benefits of Kinesio Tape

When Dr. Kenzo Kase created KT tape, he had four major benefits he hoped to provide:

muscle support
joint corrections
endogenous analgesic support
natural flow of body fluids

Instead of compressing the muscle, the tape supports contraction, which helps relieve pain and fatigue as well as prevents cramping. Going off the same logic, the tape encourages a free range of motion, which helps loosen the muscle and ease pain. Because kinesio tape actually encourages blood flow, the body works to heal itself and helps reduce inflammation and swelling of the injured muscle.

Ares Kinesio Tape

Ares Kinesiology Tape isn’t your average kinesiology tape. Its design makes it approximately the same thickness as the outer layer of the skin, allowing for comfortable, continuous wear for hours on end with maximum rehabilitation of inflammation, stiffness, bruising and pain arising from sports injuries. It can also be worn for more general issues such as arthritis, fascia or tendon conditions, including shin splints. It’s made from hypoallergenic cotton and is latex free, water resistant and air permeable.

The next time you suffer from muscle soreness and pain and you’re looking for natural relief, consider a roll of Ares Kinesio tape to get you back to your healthy self. You can find more information, such as how to apply the tape properly and additional key benefits about this tape at iHealthSphere. We hope Ares Kinesio Tape aids you in a speedy recovery, and we’d love to hear stories of how it has helped, so please feel free to share your stories with us in the comments below.